How to Stop Losing Customers to Missed Calls
Why missed calls cost more than you think, and three ways to catch them.
6 min read
When someone calls a service business, they often have a problem right now. If they hit voicemail, many don’t leave a message. They call the next number on the search results.
Figure out what it’s costing you
Start by estimating how many calls you miss. Check your phone records for a typical week. Then run the numbers in our Missed Call Revenue Calculator, using your own average job value.
Option 1: Missed-call text-back
The simplest fix. When a call goes unanswered, the caller gets an automatic text from your business number inviting them to reply. Many people prefer texting anyway.
Option 2: Answering help
A human answering service or a shared office line catches more live calls, at a higher monthly cost.
Option 3: Better call routing
Ring multiple team phones at once, or route after-hours calls to whoever is on call.
The bottom line
Most businesses get the biggest improvement for the least effort from missed-call text-back combined with a fast human follow-up.
Try it with your numbers
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